Contrast: Showing differences in two different sections of the design or showing somehow that the design being created is very different from other designs because of its contrast. Contrast can also be used to show emphasis in any part of the design. Contrast is the extreme changes between value.
1. Contrast is attractive to the eye
One of the main reasons to use contrast in your designs, whether for print or web, is to grab attention.
2. Contrast aids organization of information
Not only is a page more attractive when contrast is used, but the purpose and organization of the document are much clearer.
3. Contrast creates a focus
The famous adverts for the iPod expertly used contrast to focus the viewers attention on the music player. The ads featured a silhouetted character on a brightly colored background. The iPod and earphones appear in white and stand out clearly against the silhouettes and colored backgrounds.
More examples of how Contrast is used in Design:
Contrast with Value
1. Contrast is attractive to the eye
One of the main reasons to use contrast in your designs, whether for print or web, is to grab attention.
2. Contrast aids organization of information
Not only is a page more attractive when contrast is used, but the purpose and organization of the document are much clearer.
3. Contrast creates a focus
The famous adverts for the iPod expertly used contrast to focus the viewers attention on the music player. The ads featured a silhouetted character on a brightly colored background. The iPod and earphones appear in white and stand out clearly against the silhouettes and colored backgrounds.
More examples of how Contrast is used in Design:
Contrast with Size
Contrast with Value
Contrast with Color:
Contrast with Type
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